Media Theory Week 4

This week my Media Theory class is studying Rhetoric. We covered Aristotle’s philosophy of rhetoric 3 branches, which are ethos, logos, and pathos. Students will be analyzing rhetoric used in political advertisements. We discussed the art of persuasion found in capitalism. Here are Chapter 4 focus questions: How does Aristotle define rhetoric? What are its…

Media Theory Week 2

This week my Media Theory class is studying the research process. We are looking at what it means to be a critical thinker and writer. Students are learning the importance of doing a literature review, as well as, what are good primary and secondary sources to use for research papers. Chapter #2 - Focus Questions:…

Media Theory Week 1

This week is the start of the Spring 2022 semester. one new class for me is Media Theory and Methods. The textbook I selected is called Media and Communication Research Methods written by Arthur Asa Berger. It is an introduction to qualitative and quantitative research methods. Chapter 1 covers - What Is Research? Why does…

It’s A Wrap

It has been a very challenging semester for me, as I was teaching at five different colleges. I am proud of myself that I got to work for Marist, Mercy, MSMC, Pace University, and SUNY Ulster, as they’re such fine academic institutions. All the colleges students did excellent under the strict masked pandemic restrictions. However,…

Web Design Week 14

It is show and tell time this week for my web design classes. Teams will be presenting their group nonprofit sites that they have feverishly been working on the second half of the semester. The groups have made a tremendous effort to coordinate together even in a pandemic to build site that have meaning and…

Web Design Week 13

This week in my web design classes, I covered other marketing tools like blogging, infographics, and mashup videos, so students will understand why these features are good to include into a website. We also discussed the importance of search engine optimization, usability testing, and website maintenance. Lastly, we talked about the steps for the life…

Web Design Week 12

This week’s web design class will be learning how to add social media platforms like Facebook, Instagram, Pinterest, Snapchat, TikTok, and Twitter, to a website. Each team will be asked to include at least two media sites into their nonprofit site. Social media marketing can benefit a website, as it helps usually increases traffic back…

Web Design Week 11

This week my web design students will be learning about how to incorporate JavaScript into a website. Javascript is used to add interactivity to any website, such as style text differently or ask a user to do some sort of activity on a webpage. The creative interactivity is more appealing to visitors and is often…

Web Design Week 10

My web design students this week will be learning how to add audio and video using html and css to websites. By adding these new features both their personal and group websites can be more appealing to visitors. The main goal of any website is obviously to create interactive elements to draw more traffic to…

Web Design Week 7

This week my web design students learned about mobile first strategy and why it is important to start with the smallest screen device and work your way up to a desktop screen when designing a website. The class has the opportunity to create a mobile site this week as homework, so they explored the necessary…